Samui Island, Thailand
Until the first backpackers started arriving in the 1970's, life on Ko Samui revolved around either the islands abundant coconut plantations or fishing. Since then it has grown into a popular holiday destination for families, couples and singles alike. A survey of 1018 tourists conducted by the Association of Thai Travel Agents (ATTA) in 1997 revealed that 81% of tourists who come to Samui say that they will come back and that they will certainly recommend the island to their friends. It is also worth noting that the dramatic devaluation of the local currency since July 1997 has made Thailand one of the least expensive exotic holiday destinations in the world.
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